word
Business
Vertical Integration
VUR-tih-kul in-teh-GRAY-shun
/ˈvɜːrtɪkəl ˌɪntɪˈɡreɪʃən/Listen
Hear it in a clear American voice. Slow it down to catch each syllable.
Syllable breakdown
Verticalintegration
Dictionary meaning
A company's control over multiple stages of its supply chain.
Examples
- Apple's vertical integration — designing chips, software, and devices — gives it a huge advantage.
Pronunciation tips
Two words. 'Vertical': stress on first syllable. 'Integration': stress on third syllable.
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