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greenwashing

GREEN-wash-ing

ˈɡriːnwɒʃɪŋ

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Syllable breakdown

greenwashing

Dictionary meaning

the practice of making misleading or unsubstantiated claims about the environmental benefits of a product, service, or company practice; in the fashion industry, brands accused of greenwashing use eco-friendly language and imagery without making substantive changes to their environmental impact

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