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cognitive dissonance

KOG-nih-tiv DIS-uh-nents

ˈkɒɡnɪtɪv ˈdɪsənəns

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Syllable breakdown

cognitivedissonance

Dictionary meaning

The mental discomfort experienced from holding two or more contradictory beliefs at the same time.

History and origin

Coined by Leon Festinger in 1957.

Examples

  • The cognitive dissonance of claiming to care about the environment while flying constantly was hard to ignore.

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